April 15, 2009, 5:03 pm
i was in the chipotle motherland (denver) this week, and took pics of the original. this is interesting to my friday burrito work peeps, so others, please don’t make fun.
more importantly, while in colorado, i kept running into people pronouncing “chipotle” as “chee-pole-TEE.” at least a half dozen people. in fact, it was always said like this. what the hell?
wikipedia tells me that chipotle, as in the flavor, should be pronounced “chee-POTE-lay.” the “T” is obviously before the “L.” why would you ever think to reverse it when saying it? this has been labeled a colorado pronounciation FAIL. this is particularly bad b/c there is a large mexican/hispanic population in the state. ask for a little help, white people. not that hard.